We've rebuilt MerchantWords from the ground up — same tools, faster than ever. See what's new
ASIN Plus
Powerful reverse ASIN lookup tool
Login or sign up to use this tool
SEARCH WITH THESE EXAMPLES
🇺🇸 B0DGHMNQ5Z 🇺🇸 B078NN17K3 🇺🇸 B0BP9SNVH9 🇺🇸 B08CKHPP52 🇺🇸 B004U3Y8OM 🇺🇸 B09B94RL1R 🇺🇸 B0C353845H 🇺🇸 B0C8RR4WN3 🇺🇸 B0DX6KZR9T 🇺🇸 B0G6FR8V9Y 🇬🇧 B0BYD3YMG9 🇩🇪 B0CJYLFL19 🇲🇽 B000P22TIY 🇮🇳 B0G5G7LCJQ 🇯🇵 B0BYLYR2K4 🇦🇺 B0FCFXV9DL
Upgrade to pro plan
And get related & complementary keywords
$35/mo
Classic Search
Keywords, volume, & seasonality
Login or sign up to use this tool
Popular Searches by Market
🇺🇸 nintendo switch 🇺🇸 paper towels 🇺🇸 cat litter 🇺🇸 body wash 🇺🇸 shower head 🇺🇸 dog food 🇺🇸 hand soap 🇺🇸 bluetooth speaker
Upgrade to pro plan
And get related & complementary keywords
$35/mo
Keyword Multiplier
Related & complementary keywords
Popular Searches by Market
🇺🇸 bluetooth speaker 🇺🇸 yoga mat 🇺🇸 coffee maker 🇺🇸 dog food 🇺🇸 gaming chair 🇺🇸 shower head
Upgrade to pro plan
And get related & complementary keywords
$35/mo
Page 1 Products
Top ranking products for any keywords
Popular Searches by Market
🇺🇸 nintendo switch 🇺🇸 paper towels 🇺🇸 cat litter 🇺🇸 body wash 🇺🇸 shower head 🇺🇸 dog food
Keyword Explorer
Break your keyword list apart. Rebuild it smarter.
How to open it: Run any search — Classic, ASIN+, or Page 1 Products — then look for the Analyze button on any keyword row. Click it to expand the row and see detailed keyword metrics, then click Keyword Explorer in the toolbar to open the full analysis flyout.
Where you'll find it
Keyword Explorer is available on every page where a keyword list appears. Look for the Analyze button in the toolbar.
Classic Search results Analyze the keywords you found for a phrase.
ASIN+ results See which words recur across every term a product ranks for.
Multi-ASIN comparison Find the shared language across competing products.
Page 1 Products Title mode — analyze the words competitors are using to rank.
Collections Refine and re-bucket the keywords you've saved.
What you can do
1x–5x
Word-count buckets
Switch between one-word, two-word, three-word, four-word, and five-word views. A keyword like "red leather running shoes" contributes to the 1-word bucket (red, leather, running, shoes), the 2-word bucket (red leather, leather running, running shoes), and so on. Each bucket shows how many source keywords contain the fragment and the summed volume behind it.
Live search & exclude
Type to instantly filter the current bucket. Pop open the exclude panel to strike out anything containing words you don't want — brand names you're not competing on, irrelevant categories, or generic filler. Substring match, so excluding "amazon" drops "amazon prime" too.
Select and keep
Check the rows you care about. Flip the "Selected" filter to see only your picks across every bucket. Move between 1x and 3x views and the selections persist — you're building a working set.
Export everywhere
Download CSV, copy to clipboard, or save directly into a MerchantWords Collection. Pick selected rows, visible rows, or everything in the bucket. Pick phrases as-is or collapse to single words only.
How it works
- Open any keyword results page. Run a Classic Search, pull an ASIN+, or open a saved Collection.
- Click "Analyze". The Keyword Explorer panel slides in with every keyword from the page already loaded — no second search, no reload.
- Switch to the bucket that tells the story. Two-word view is usually where the money is. Three-word view surfaces the long-tail patterns competitors miss.
- Filter, exclude, select. Prune the noise. Keep the winners.
- Export or save. Drop the working set into a Collection, hand a CSV to your PPC tool, or paste straight into a spreadsheet.
Ready to see the patterns in your data?
Keyword Explorer is included on every MerchantWords plan. Start with any search.